Through its services in CONSULTING, ENGAGEMENT and LABs, Global Brain is known for helping companies and organizations strategize, develop unconventional creative campaigns, and actively engage consumers around sustainability, regeneration and social-responsibility.
Global Brain has a history of convening great minds and leading innovative and visionary dialogues across cultures win the service of solving the world’s biggest problems.
competitive advantage in this rapidly-shifting world by offering consulting in the development and execution of strategies that create more sustainable operations, marketing and communications.
We orient our thinking around the rise of conscious consumers and how to engage them in support of global policies and practices. Our approach integrates corporate objectives to achieve innovation and growth with the framework set by the Sustainable Development Goals.
Our work is informed by equal parts commercial, artist and activist thinking. Our creative process is driven by genuine concern for the urgency of our global challenges and a relentless optimism that, together, we will find and contribute to solutions that benefit all.
We offer full service Corporate and Brand Citizenship solutions, some of them are:
Creative strategies, planning, development and execution.
Catalyze and enhance existing projects or teams
New strategies for consumer engagement
Change management and culture shifts
Revised and refreshed branding
Strategic partnerships
Systems mapping
Campaign development
Integration with the UN Sustainable Development Goals knowledge hub
Below are some samples of our work:
World Bank - People's Media Zone in partnership with Connect4Climate
The World Ocean Festival in support of the SDG 14 - A Global Brain Foundation Iinitiative
People+Planet Project - Catalyzing action for the Sustainable Development Goals
Strategies and Innovation - The raise of the new consumer
A Global Brain Event at the United Nations: Oprah Winfrey "BELIEF"
White Paper - Engagement and activation
For more information about our Consulting Services and to learn how we can serve your organization: Natalia Vega-Berry / Chief Strategy/ natalia@globalbrain.is / 1- 310 - 775 0724
Global Brain handles development, execution and supervision of creative project designed to engage consumers. Work includes film and video as well as events and embedded experiences.
Culturally-relevant and purpose-driven script writing, creative development and full production from pre- to post-production to final cut.
Climate Change: “The Voice of Civil Society” at the UN General Assembly
Launch of the Sustainable Development Goals at the UN General Assembly
People+Planet Project
Stand-alone and embedded (in-event) experiences, designed for target audiences - from businesses to consumers - and to drive impact through educational and cultural relevance.
Oprah Winfrey at the UN General Assembly
Peoples’ Haus
World Ocean Festival 2017
In order to go far, we need to go together. Partnerships are a key component of our strategic process. We help clients find the right partners in order to enhance and leverage the effectiveness of their campaigns.
Oprah Winfrey "Believe " Screening Q&A - United Nations
A collaborative with the City of New York and The UN Office of the President of the General Assembly
People's Haus - Climate Action Summit. Washington DC
For more information about our Consulting Services and to learn how we can serve your organization: Natalia Vega-Berry / Chief Strategy/ natalia@globalbrain.is / 1- 310 - 775 0724
In collaboration, as in chemistry, there must be a catalyst for a reaction. Diverse perspectives and rapid prototyping ensure a frequent and continuous flow of innovative, transformative ideas.
Summary of the 17 goals; history of their creation; UN context; 193 countries commitments and reporting process; UN System and alignment to support SDG implementation; mapping of commitments and engagement by Companies and Brands with SDGs. Policies at national and city level are being built and tweaked (tax incentives, regulations, zoning laws, etc.) to help ensure Governments, companies and all can deliver on SDGs. SDGs are the “new rules of the game”!
Sustainable consumption and production. Leading businesses are integrating sustainability in their business models.
Reshaping the Industry:
Stress there is a salient opportunity for the ad industry to have a new role to help companies be accountable for their clients’ sustainability commitments (at UN and otherwise) as well as to meet consumers where they are at with increased demands for ethical spending. Provide historical summary of the ad industry’s influence to reflect and shape culture. For example positive (women lib) and negative (tobacco) examples of the industry’s influence. Identify current opportunities to reshape culture and future. (Note UN summits, Cannes SDG Award, etc.)
EXAMPLES OF OUR LABS:
UN Transition from Millenium to Sustainable Development Goals - Boulder, CO
Asia Society’s “21 Young Leaders” - Hong Kong, China
Search For Common Ground in the Battle for Humanity - Oslo, Norway
21 YOUNG LEADERS/ HONG KKONG, CHINA
BATTLE FOR HUMANITY / OSLO, NORWAY
FROM MILLENIUM TO SDG'S / BOULDER, CO
For more information about our Consulting Services and to learn how we can serve your organization: Natalia Vega-Berry / Chief Strategy/ natalia@globalbrain.is / 1- 310 - 775 0724
Before embarking on any campaign, we hold an in-depth ideation process called an Innovation LAB. The lab involves an intense few days that embrace disruptive thinking, helping us uncover organizational blind spots and discover authentic solutions, aligned with clients’ values.
We also offer nature-based Innovation Labs customized for the unique needs of an organization and geography.
